We could cruise through the streets of Milwaukee for days and not see its all, but we pack a lot into our most popular tour! Discover Iconic Milwaukee is a fantastic way to introduce out-of-town guests or better acquaint locals, with our fair city aboard one of our eco-friendly cruiser, or bus for larger groups. Like most of our other tours, this one is never quite the same as the city changes and group interests vary.
Expect to see Milwaukee’s highlights, the famous spots that put us on the map, as well as a few (literally) hidden treasures that many locals don’t even know about. We won’t mention them here lest we spoil the fun, but have seen many-a-local surprised to find these places were right under their very noses!
We’ll have planned and unplanned stops as group interest and photo opportunities present themselves while we make a giant sweep through the city covering our famous Brewery District, lively Bar District, famous museums and hotels, stunning lakefront, historical architecture, Third Ward, Harley Davidson, walking and biking trails, sculptures by local, national and international artists featured through Sculpture Milwaukee, and so much more!
Please note: While we try to avoid splitting folks up between cars, occasionally this is necessary based on group tour numbers. If you absolutely do not want to risk going into separate cars, please consider booking a private tour instead. Cars travel together during a tour. It’s only during transport between stops that you would be split. Each car seats 5 passengers, so any groups larger than 5 will need to split.
Sustainable: We are eco-focused and use low-speed electric vehicles
Personalized: In our cruisers we have only 5 guests per tour guide, meaning a more tailored experience
Fun! We are passionate about all things Milwaukee and love sharing our city with you!